ROI calculator
Will the campaign pay for itself?
Enter your numbers. The calculator estimates incremental revenue, discount cost and net result the same way VyForge reports them: against a holdout, not just by counting redemptions.
0 = no cap
Redemptions that would not have happened without the offer. 30–50% is typical for win-back; 10–20% for storewide flash sales.
+32,400,000₫
Net result
per month
+200%
Return on promo spend
net / cost
41,310,000₫
Incremental revenue
270 incremental orders
16,200,000₫
Discount cost
600 redemptions · 27,000₫ cost per redemption
Break-even incremental share: 15%. Estimates only. Cannibalised revenue is the discount given to customers who would have bought anyway. VyForge measures the real incremental share per campaign with a randomised holdout.